TikTok continues to be a dominant platform for creators in 2024, offering countless opportunities for those looking to expand their reach. However, getting noticed amid the millions of posts can feel overwhelming, especially if you’re a beginner. To stand out, it’s essential to know how to post the right way and optimize your content for maximum visibility.
In this guide, we’ll walk you through the process of posting effectively on TikTok and share actionable tips to help you get more views in 2024.
Struggling to Stand Out On Tiktok?
When you’re just starting on TikTok, it’s easy to feel like your content is lost in a sea of posts. Despite creating videos with trending music, using hashtags, and following popular challenges, your videos may not be getting the attention they deserve. This is a common challenge for many beginners on the platform.
TikTok’s algorithm is designed to surface engaging content, but without the right approach, your posts may not appear to a broader audience. The goal is to learn how to optimize your videos for better discoverability, whether you’re aiming for viral success or simply trying to increase engagement with your followers.
Agitation: Why Aren’t Your Videos Getting Views?
It’s frustrating when you put in the effort—editing videos, using popular sounds, and following trends—but still see minimal engagement. Without the right strategies, your content might be buried in the algorithm. This can be discouraging, especially when you see other creators consistently gaining traction.
Understanding how TikTok’s algorithm works, how to improve video quality, and how to choose the right hashtags are key to overcoming these challenges. Once you know how to make these adjustments, you’ll start to see a real difference in your video’s reach.
The Correct Way to Post on TikTok to Get More Views
To increase your views on TikTok in 2024, it’s important to follow a strategic approach to posting. Below are the best practices for posting videos that will maximize engagement and get you more views.
How to Post a Video on TikTok
Posting a video on TikTok is simple, but optimizing it for visibility and engagement requires a few additional steps. Here’s a guide on how to do it right:
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Open the TikTok app and tap the Add Post (+) button
Start by launching the TikTok app. Tap the Add Post (+) button located at the bottom center of the screen to begin uploading your video. -
Choose your video length or upload an existing video
Select the desired video length (up to 10 minutes). If you’ve already recorded your video, tap the Upload button to add your video from your device. -
Record or edit your video
You can record directly in the app by tapping the Record button, or select an existing video to upload. Once you’re done recording or selecting, tap the Continue ✓ button to move to the editing screen. -
Enhance your video with effects, text, and sound
Add finishing touches to your video by including filters, text, stickers, effects, or music. TikTok offers various editing tools, so don’t be afraid to get creative with how you present your content. -
Add descriptions, hashtags, and tags
After editing, tap Next to add a description, relevant hashtags, and tags. Hashtags are crucial for discoverability, so make sure to include both popular and niche hashtags related to your video. You can also tag people and add location information if necessary. Adjust your privacy settings as needed before posting. -
Tap Post to publish or save to Drafts
Once you’re ready, tap Post to upload your video to TikTok. If you need more time to finalize your post, you can save it as a Draft to work on it later.
Uploading 2K to 4K Quality Videos
High-quality videos are essential for standing out on TikTok. Videos that are crisp, clear, and visually appealing tend to get more engagement and views. To ensure your videos are of the best quality, consider uploading them in 2K to 4K resolution.
For iPhone users, follow these steps to record in 4K:
- Go to Settings on your iPhone.
- Scroll down and tap Camera.
- Tap on Record Video.
- Choose a resolution: 2K (1440p), 4K at 24 fps, 4K at 30 fps, or 4K at 60 fps depending on your preference.
- Once set, all videos you record will be captured in high resolution.
Uploading in 2K to 4K ensures that your videos look sharp and polished, which will help attract more viewers. This is particularly important for standing out in TikTok’s competitive feed.
Finding the Right Hashtags
Hashtags play a major role in how your video is discovered on TikTok. Using the right combination of hashtags can significantly increase the visibility of your video and help it reach a broader audience.
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Use TikTok’s Search Function
The TikTok search bar is your best tool for finding relevant hashtags. Start by searching for hashtags related to your content. For example, if you’re posting a dance video, search for #dance, #dancechallenge, or other related tags. Pay attention to hashtags that are trending or have substantial engagement. -
Combine Popular and Niche Hashtags
To optimize your reach, use a combination of popular hashtags that have millions of posts and niche-specific hashtags that cater to a smaller but more engaged audience. For example, if you’re posting a cooking tutorial, you could use hashtags like #cooking, #foodie, and #easyrecipes. The combination ensures you reach both a broad and targeted audience. -
Focus on Relevance
Make sure the hashtags you choose are directly related to the content of your video. Irrelevant or overused hashtags can hurt your engagement and reduce the chances of appearing on the “For You” page.
Conclusion
Posting on TikTok in 2024 requires more than just creating content—it’s about creating strategic, high-quality posts that resonate with your audience. By following the steps outlined in this guide, you can start to see better engagement and more views on your videos. Focus on improving video quality, using the right hashtags, and ensuring that your content aligns with TikTok’s algorithm.
With time and practice, your TikTok presence will grow, and you’ll begin to see the results of your efforts. Stay consistent, experiment with new trends, and most importantly, enjoy the creative process.
FAQ
1. How often should I post on TikTok?
To stay visible and maintain engagement, it’s recommended to post at least 3-5 times per week. Consistency is key.
2. What’s the best way to get more views on TikTok?
Focus on creating high-quality content, using relevant and trending hashtags, and engaging with your audience through comments and collaborations.
3. Can I upload videos from my computer to TikTok?
Yes, you can upload videos via the TikTok website, but for trimming or editing videos, it’s best to use the TikTok app.
4. How do I make my TikTok videos stand out?
Use high-quality video, engaging captions, relevant hashtags, and stay active on the platform. Engaging with your audience and experimenting with new formats also helps.
